| Experts Corner |  Having spent the money to identify our online customers, how can we maximize that investment by knowing the best time to reach them?
David King, Fulcrum Analytics
Read more... |
|
| Highlights |
 Q&A with Vivek Thomas, President, Maximizer Software
Vivek
Thomas joined Maximizer in
2002 and began serving as the CRM software provider's president on June
first of this year. He graciously agreed to an email interview with CRM2Day
about the current state of the CRM market and Maximizer's plans for the
future.
by
Read more... | |
|
|
|
|
 |
| Author: By SAP America, Inc. |
|
Doc Type: White Paper
|
|
Format: HTML |
|
| |
| | |
|
|
|
|
| Author: By VendorGuru |
|
Doc Type: White Paper
|
|
Format: HTML |
|
| |
| Abstract: "Small and medium businesses (SMBs) continue to fuel demand for customer
relationship management (CRM) systems, and more software firms are stepping up
to offer appropriate technologies. SMBs, defined as companies with 1,000 or
fewer employees, are searching for CRM solutions that will allow them to satisfy
customers, control costs, and comply with various government regulations. But
when choosing CRM software, it’s important to keep in mind that the needs of
small and medium businesses aren’t always the same. Selecting the right customer
relationship management system can help your company streamline sales
management, marketing, and customer service. That can ultimately grow revenue
and give managers better oversight of the business. This whitepaper provides top
CRM evaluation considerations by summarizing concepts from several sources. The
process of choosing a CRM solution is distilled into three steps: Evaluating
Company Needs/Goals, Evaluating Internal Resources, and Evaluating Vendors. By
following this three-step approach, you can expect to find a CRM solution/vendor
combination that best suits your company." |
| Topics:
Customer Analytics | eCRM | Relationship Marketing | Knowledge Management | Partner Relationship Management | Sales Force Automation | Data Mining | eBusiness | Web Services | Email Marketing | Supply Chain Management | | | Industry:
Finance | Telco | Retail | Utilities | Government | Healthcare |
| CRM Function:
CRM ROI | |
| CRM Methology:
CRM Overviews | |
| | |
|
|
|
|
| Author: By VendorGuru |
|
Doc Type: White Paper
|
|
Format: HTML |
|
| |
| Abstract: "CRM technology does more than streamline customer service–it offers a
360-degree outlook on your business. No organization can benefit more from this
panorama view than large enterprise. Customer Relationship Management promotes
synergy across all front-office functions: Marketing, Sales & Distribution,
and Support. Sharing information and analysis streamlines the sales cycle from
start to finish–from prospect to satisfied customer, marketing campaign to sales
revenue, business data to expanded market share. The signature benefits of
Customer Relationship Management for large enterprises becomes clear as a
business grows, making integration and agility more challenging. Multiple
locations, a dispersed workforce, autonomous departments, and scattered
databases can fragment any business operation. However, if a solid CRM strategy
is in place, these various functions coordinate to maximize tangible and
intangible profits. " |
| Topics:
Customer Analytics | eCRM | Relationship Marketing | Knowledge Management | Partner Relationship Management | Sales Force Automation | Data Mining | eBusiness | Web Services | Email Marketing | Supply Chain Management | | | Industry:
Finance | Telco | Retail | Utilities | Government | Healthcare |
| CRM Function:
CRM ROI | |
| CRM Methology:
CRM Overviews | |
| | |
|
|
|
|
|
| |
| | |
|
|
|
|
|
|
by Document Type
