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Worldwide Corporate eLearning Market Continues to Offer Significant Opportunities
Although demand has cooled over the past 18 months, the worldwide corporate elearning market remains a source of significant opportunity for vendors and investors alike.
IDC predicts the market will grow from $6.6 billion in 2002 to $23.7 billion in 2006.
From a regional perspective, the U.S. market, which represents the largest national market for vendors, is by no means mature or declining.
It will grow substantially over the next five years.
Also, of the three principal elearning segments tracked by IDC - content, infrastructure, and services - elearning content will remain the largest market opportunity throughout the forecast period, while the services segment will offer the most rapid growth.
IDC predicts the market will grow from $6.6 billion in 2002 to $23.7 billion in 2006.
From a regional perspective, the U.S. market, which represents the largest national market for vendors, is by no means mature or declining.
It will grow substantially over the next five years.
Also, of the three principal elearning segments tracked by IDC - content, infrastructure, and services - elearning content will remain the largest market opportunity throughout the forecast period, while the services segment will offer the most rapid growth.
"There is still plenty of opportunity out there for investors in the corporate elearning market," says Michael Brennan, manager of IDC's Corporate Learning and Performance research. "Today's buyers are more pragmatic in terms of both their expectations and use of Internet technology for training delivery. In the process of employing elearning, however, many are becoming more dependent upon it."
IDC believes that solid business cases and short-term ROI will continue to influence buying decisions made by those both inside and outside the training department.
Vendors should have a well-reasoned and relatively easy-to-grasp message that includes both cost savings and productivity gains.
There is a chance customers will emphasize one over the other, but more often than not, they want both.
This study, Begin Act II: Worldwide and U.S. Corporate eLearning Forecast, 2002-2006 (IDC #28679) sizes the global market potential for corporate elearning providers and investors over the next few years.
The document identifies major trends affecting corporate elearning opportunities in each of the primary regions IDC covers, including The Americas, EMEA, and Asia/Pacific.
It also provides an in-depth analysis of the market in the United States.
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