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Avaya Awards Advertising Responsibilities to McCann-Erickson New York

Avaya Awards Advertising Responsibilities to McCann-Erickson New York

Avaya Inc., a leading global provider of communications networks to businesses, announced McCann-Erickson New York has been named to handle its advertising program in the United States and internationally.

"McCann clearly understands Avaya's business and our vision," said Yvonne Curl, vice president and chief marketing officer, Avaya. "They offer great strategic insights, as well as a comprehensive plan to drive Avaya's brand to the next level."

McCann-Erickson NY will handle creative and media responsibilities, as well as online responsibilities through MRM Gould, a McCann-Erickson WorldGroup company based in San Francisco that specializes in relationship and Internet marketing.

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"Avaya is a dynamic company with an enormous depth of solutions and expertise," said Eric Keshin, general manager and COO, McCann NY. "We are excited about working with them to meet their ambitious goals."

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