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Phoenix Technology Holdings Inc. (PTH) Announces Deployment of Voice Blast Program
Phoenix Technology Holdings (PTH), the exclusive licensing and operating company for the SCTN Company (
The Voice Blast Program is an uncomplicated, cost-effective program that enables any size retail business to issue a targeted message to any number of consumers within a specified geographical area. The program system actually places a call to the customer and briefly explains the product, or products, being offered as well as the benefits associated with responding to the retail merchant at the time of the call; the customer is given the option within a few moments whether or not to respond to the special being offered and continue with the call. One example of an offer made with the Voice Blast Program recently was a two-for-one special on products offered by a specialty merchant retailer.
The recent deployment of this program has resulted in increased sales of not only the specific products being offered by the retail merchants in these Voice Blast Programs, but also increased foot traffic and increased overall sales for the merchants utilizing this revolutionary yet cost-effective system.
PTH projects that the Voice Blast Program will engage over a million calls in September 2008 alone as the product is currently being deployed on behalf of merchants in Canada, the United States and South Africa. The Voice Blast Program is just one of several additions that have been added to the core incentives-based Loyalty Central operating system by the development team at PTH that is currently being deployed in 2008.
The addition of the Voice Blast element to the system provides the Company with a simple, cost effective product that can be used for attracting new retail clientele, Voice Blast itself will give these clients a more lucid, measurable return on investment, it also provides clients with Customer Relationship Management ("CRM") functionality, and it creates a path towards these retail clients engaging the complete, end to end SCTN patented Loyalty Central system. The popularity of Voice Blast will ultimately provide significantly increased revenues not only for the merchant retailer but also for PTH as well as the SCTN Company.

