VoIP Benefits go way Beyond Cost Savings Claims New Research

Table 1: % of respondents rating the following factors as ‘very important’ in their decision to invest in IP telephony

	%
To reduce communications costs	55
To simplify internal communications	55
To enhance flexible working	55
To increase productivity	50
To improve quality of service to customers	50

The ‘Next Generation Communications for Business’ study also revealed that IP telephony solutions are being used to enable an increasingly wide range of converged communications applications. While providing a ‘phone service’ (at 65%) is still the most common use of an IP telephony system, ‘desktop video’ and ‘mobility’ are now used by 41% of IP telephony system users, and ‘telecommuting’ by 35%.

Table 2: % of respondents using their IP telephony system to facilitate this type of service

	%
Voice services	65
Desktop video	41
Mobility	41
Telecommuting	35
Multichannel contact centres	29
Web conferencing	29
On-demand conferencing	29

Over 50 respondents took part in the online survey — a half of which were already using VoIP solutions. The vast majority of VOIP solution users claimed to have met 50% or more of their targets for cost savings and performance improvements; and over 50% of VoIP solution owners expected to increase their VoIP investments.

“The survey shows not only that the IP telephony market is growing but also that it is maturing as organisations look to their IP networks and systems to deliver an increasingly wide variety of multi channel services” claims Adam Malik, Event Director for VoIP for Business.