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Airframe Announces On-Demand CRM Application with Utility Pricing

Airframe Announces On-Demand CRM Application with Utility Pricing

Airframe Business Software, Inc. (Airframe) announced the release of CRM Express 3.0, a full-spectrum on-demand CRM utility.

Airframe CRM Express is an on-demand application for managing the customer service, sales and marketing departments in small and mid-sized businesses. CRM Express helps marketers plan pricing, manage campaigns and promotions, and helps sales teams assign territories and quotas, while managing the sales pipeline and forecast from lead generation to price negotiation and order management. CRM Express also helps customer service teams deliver multi-tiered service, manage order status and fulfillment, and deliver 24x7 self-service to customers across product lines, and time zones.

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Zaki Farhat, president of Cetec, an early Airframe customer, said, "Cetec delivers comprehensive Workforce Management Systems to a customer base of Fortune 500 companies," Mr. Farhat said. "Typical entry-level CRM applications in the market fall into two camps: too expensive or too simplistic. Airframe is the only application we have chosen to work hand in hand with our own products. It delivers enterprise class features at 10 percent of the cost and complexity of traditional enterprise software. Airframe should be at the top of the list for anyone looking for an on-demand solution for their department or organization."

"With our Express product line, Airframe has moved to the vanguard of on-demand software with a true utility model, like your electric bill,” said Olivier Delerm, Airframe's vice president of product marketing. “There is no annual commitment, or even monthly. Our customers can create, turn off or swap out user accounts at any time, and all these changes are reflected in a single monthly charge. All on-demand applications will be moving to an Airframe utility model--our competition just refuses to delivers what the market demands."

Airframe CRM Express is available now for online subscription at www.airframecrmexpress.com, at the promotional price of $39 per user. Customer self-service users are $1 per user. Customers pay only for their actual usage of the system, with subscription fees calculated daily and billed monthly. There are no setup fees, cancellation fees or other hidden charges.

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