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Editorial
The Voice of Your Community — Knowing How to Leverage it

Community generated content is all the rage these days. You see it on the established brands like Amazon, eBay and Flikr. You see it on all the new social shopping sites like Kaboodle or ThisNext. Then there are sites like Wikipedia or Yelp that are comprised solely of community content. The decision that many corporations face is how to determine what kind of community content to adopt and how to leverage its voice during the sales cycle.
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Highlights
Customer Defection: a Signal for the Spanish Telecom Market
The world is becoming generally more mobile and less loyal. With the mobile telecoms industry showing high levels of customer defection throughout Europe, it is no wonder marketers are becoming obsessed with retention strategies. Yet despite all the effort and investment going into customer retention and loyalty, the effective strategies implemented by well known success story companies are not yet the norm.
by Giovanni Pellegrini, Sales Director Southern Europe
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What's New?

Research by the University of Michigan - which discovered that 75 per cent of e-banking sites have at least one design flaw that leaves customers exposed to cybercrime - confirms the case for behavioural analysis as a part of business IT security software, says Geoff Sweeney, chief technology officer with Tier-3.

Dendrite Announces Innovative Solution to Make Life Science Sales Force Technology More Affordable, Portable and Scalable
Dendrite International, Inc., provider of pharmaceutical industry solutions, announced the launch of Dendrite MICRO(TM), a mobile phone enabled sales force...


Oracle Unveils Oracle® Berkeley DB Release 4.5
Oracle has announced the general availability of Oracle® Berkeley DB Release 4.5, which includes new features that greatly improve performance,...

Government Agencies Select Cistera Networks' IPT Enterprise Application Platform to Enhance Public Safety and Responsiveness
Cistera Networks, Inc., provider of advanced IP phone platforms and application engines in the Enterprise VoIP Telephony environment, announced that...

Hyperion Continues Revenue Leadership of Worldwide Business Performance Management Market
Hyperion, provider of Business Performance Management software, announced it has once again been recognized as the clear market share leader...

Zilliant Announces the Release of Zilliant Precision Pricing Suite 6.0
Zilliant, provider of data-driven price management software for business-to-business companies, announced the general release of the Zilliant Precision Pricing Suite...

Ageism Rife in IT Sector Believe Nearly Three Quarters of Techies
71.9 percent of IT professionals believe ageism is more prevalent in the technology sector than in other industries and over...

Mount Panorama Motor Racing Circuit Races Ahead With Mitel IP Telephony
Mitel®, the trusted provider of IP communications solutions and applications, announced that Mount Panorama Motor Racing Circuit has deployed a...

Business Objects Again Named the Worldwide Market Share Leader in Business Intelligence by Leading Industry Analyst Firm
Business Objects, provider of business intelligence (BI) solutions, announced that it has once again been named the business intelligence (BI)...

Steptoe & Johnson Selects LexisNexis Market Intelligence to Uncover New Client Service Opportunities
LexisNexis U.S., provider of client development solutions, announced that Steptoe & Johnson PLLC has selected LexisNexis Market Intelligence to more...

Sabio Moves to New Corporate HQ Building
Sabio, the innovative contact centre services and solutions company, has moved to a new Corporate HQ building in Central London....

Citrix GoToWebinar Helps MRINetwork to Communicate More Effectively with Its 1,100 Global Franchises
MRINetwork, an employment search and recruitment network, selected Citrix® GoToMeeting™ Corporate now with Citrix® GoToWebinar™ to communicate more effectively with...

Citrix GoToWebinar Helps MRINetwork to Communicate More Effectively with Its 1,100 Global Franchises
MRINetwork, an employment search and recruitment network, selected Citrix® GoToMeeting™ Corporate now with Citrix® GoToWebinar™ to communicate more effectively with...

Garlands and easyJet Announce New Customer Service Partnership
Garlands Call Centres announces that it has won a new customer service contract with easyJet, Europe's leading low-fares airline, that...

State of Alaska Standardizes on BusinessObjects XI Release 2
Business Objects, provider of business intelligence (BI) solutions, announced that the State of Alaska's Division of Finance has selected BusinessObjects(TM)...

Data Collection Resources Announces Record Sales for 2006
Data Collection Resources®, provider of the most affordable quality monitoring, call center recording and eLearning management solutions for call centers...

Witness Systems Drives Workforce Optimisation Into the Enterprise With Strategic Acquisitions
Witness Systems, provider of workforce optimisation software and services, announced that it has acquired Demos Solutions Consulting Group Ltd. (also...

Oracle Delivers Next-Generation Billing and Revenue Management Release for Communications Industry
Oracle announced the availability of Oracle Communications Billing and Revenue Management Release 7.3. The new release includes a comprehensive, real-time...

Aimco Selects SPSS to Enhance Employee Recruitment and Retention
SPSS Inc., provider of predictive analytics software, announced that Apartment Investment Management Company -- Aimco has purchased SPSS predictive analytics...

Amdocs Lands Major Five-Year Managed Services Contract at Vodafone Netherlands
Vodafone Netherlands and Amdocs, provider of software and services to enable integrated customer management and the intentional customer experience™, announced...

Government Agencies Worldwide Turn to Epicor® to Manage National Budgets
Epicor Software Corporation, provider of enterprise business software solutions for the midmarket and divisions of the Global 1000, announced that...



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