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| Business Development Manager |  | | Ref. Number: | CRM11452 | |  |
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| Personal Information |
| Personal Profile: |
This position is very appealing to me because it calls for someone who can conceptualize campaign ideas, develop parameters for their success, coordinate work flows through multiple departments, and measure ROI - an excellent match with my qualifications. As a highly motivated Business Development Manager with expertise in Direct Marketing and Campaign Management, I offer:
Over six years of direct marketing campaign design and management experience. In my current position I am responsible for creative concept, database mining, vendor coordination, and measurement of campaign effectiveness.
Strategic planning and problem solving. I routinely consult with principals and senior management to identify and measure key marketing objectives and then implement “best practice approaches” to increase traffic flow and close sales opportunities.
Team leadership and management. Responsible for the continued development of the Business Development Center (BDC), cross-departmental process improvements for consumer loyalty, and coordination of ongoing training for increasing sales effectiveness.
I’ve successfully grown beyond my current position, and am eager to return to Bismarck and grow with a larger company. I would welcome the chance to discuss this opportunity and how I would contribute to the success of the Delta Waterfowl Foundation. My resume is enclosed, and since this may be time sensitive in nature I will call you in a few days to confirm you have received my information. In the meantime, you can reach me directly at (402) 981-8615.
Best regards,
Greg Barnhardt
Greg Barnhardt
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| Education: | Bachelor Degree |
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| Date of Availability: | 2 months notice |
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| Current Position |
| Current Job Title: | Business Development Manager |
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| Current Location: | Omaha, NE |
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| Current Salary: | 80-100,000 $ |
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| Preferred Position |
| Preferred Job: | CRM Consultant |
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| Preferred Salary: | >100,000 $ |
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| Education | University of North Dakota, BPA Entrepreneurship August 2003
Advanced Studies
University of North Dakota, Strategic Management
University of Minnesota, Strategic and Competitive Analysis
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| Working Experience | PROFESSIONAL EXPERIENCE
Superior Honda of Omaha, Omaha, NE; Business Development Manager 4/05 – Present
Consistently exceeded goals and objectives by developing new sources of business and implementing unique integrated marketing campaigns (direct mail, outbound phone and electronic media); Buyback Event (99 units sold), Conquest Lease Program (2 to 3 units/month), Options Review Program (increased lease retention from 36% to 40%), Lifetime Rustproof Mailer (1.2% response rate), multiple Outbound Service Campaigns.
Designed and constructed CRM architectural strategy and consulted with senior management to identify business objectives, define data requirements, and constructed analysis to achieve measurable results.
Trained and managed end-users to utilize the CRM as a tool to generate leads and close sales.
Simultaneously managed timelines and resources to support integrated marketing campaigns.
Preformed predictive analysis to identify buying patterns within prospect/customer database.
Worked collaboratively with senior management to improve communication and selling skills of the sales staff.
Created custom reports for managers to close unsold prospects and monitor sales consultants’ performance.
Put into action a multi-departmental prospecting strategy that yields over 500 new emails each month.
Reduced annual marketing budget over 8% by eliminating redundant processes and reallocating consultation expenditures to the BDC.
Coordinated research projects with local universities to analyze buying patterns and behaviors within our market.
Who’s Calling, Omaha, NE; Account Executive 11/03 - 4/05
Prospected and delivered custom presentations to close sales opportunities for new business.
Consulted and trained senior client management on best practices to capture and close more sales opportunities.
Ensured a high adoption rate by training key personnel to identify missed sales opportunities and monitor advertisement effectiveness.
Conducted off-site visits, presentations and followed up on all customer related issues.
Responsible for all phases of prospecting and renewal sales process.
Hansen Ford, Grand Forks, ND; Business Development Center Manager 10/98 to 7/01
Implemented, and managed an Options Review Program which increased the lease renewal rate from 50% to 60% and customer retention rate from 55% to over 80%.
Consistently surpassed monthly renewal rate goals, contributing to company’s 20% growth in sales.
CNAC Finance, (Subsidiary of Hansen Ford) Grand Forks, ND; Account Manager
Consistently exceeded company collection goals by decreasing account receivable portfolio from 9.0% to a 3.8% delinquency rate (company average 6.9%, industry average 9.0%) for accounts past due.
Responsible for maintaining $1.9 million account receivable portfolio for high-risk creditors.
GB Engineering Placement (GBEP) Grand Forks, ND; Manager/Owner 1/95 to 1/99
Conducted Needs-Based sales presentations to engineering and manufacturing companies interested in retaining GBEP for recruiting services.
Identified and recruited engineering candidates that have met the personal and professional qualifications requested by clients.
Established strategic relationships with faculty and staff at UND, NDSU, SDSU, and SDSM&T to place qualified engineering alumni with clients throughout the Midwest.
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| Other Skills | LEADERSHIP – UND Alumni Advisor, US Army Squad Leader in Desert Storm, ND National Guard Commissioned Officer, Marksmanship and Special Operations Coordinator
MILITARY TRAINING – Primary Leadership Development Course, Basic Non-Commissioned Officer Course, Battle Skills Survival Course, Officer Candidate School (OCS)
COMPUTER - Microsoft Office, Autobase, ADP CRM, BZ Results, Who’s Calling and CallBright
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