Customer Relationship Management (CRM) Editorial Customer Relationship Management (CRM) Editorial

S.V. Purushothaman
Industry Analyst, Frost & Sullivan

SV Purushothaman is an Industry Analyst with the Communications Applications group at Frost & Sullivan.

He is a member of both the Enterprise Communications and Multimedia Conferencing/Collaboration sub-groups where he conducts ongoing research and analysis of Traditional and IP telephony, Audio Conferencing Equipment & Services, e-Learning and IVR markets. His responsibilities include subscription services as well as consulting projects. Mr. Purushothaman also functions as the Team Leader for the Research Analysts in the Chennai, India branch of the Information Communications Technologies Group.

Experience & Accomplishments:

Prior to joining Frost & Sullivan, Mr.Purushothaman worked for the U.S. Central Credit Union in the capacity of a Business Research Analyst. In this position, he was involved in researching the trends of products/services in the financial industry and making strategic recommendations to higher management.

Prior to U.S. Central Credit Union, Mr.Purushothaman worked as a Program Manager at Microsoft, where he was involved in the requirements, analysis and design stage of software development. He also held the Technical Marketing Analyst position at Cisco Systems where his responsibilities included competitive assessments, trend analysis and product analysis.

Education:


Mr. Purushothaman holds a Masters of Science degree in Computer Engineering and a Masters of Business Administration from the University of Kansas, Lawrence, KS. He received a Bachelors degree in Electronics and Communications Engineering from Anna University, Chennai, India. Mr.Purushothaman has a software process design invention submission to the U.S. Patent office from his time at Microsoft.

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