Customer Relationship Management (CRM) Editorial Customer Relationship Management (CRM) Editorial
Bo Lykkegaard
Senior Research Analyst, European Software Group, IDC

Bo Lykkegaard manages the European Enterprise Applications research, market analysis, and related consulting. He focuses on composition and developments of the Western European applications software market, in particular ERP, CRM, HR and payroll applications. Specific research areas include market analyses, competitive analyses, case studies, end-user surveys, and software market splits by vertical segments and company size segments. Furthermore, Bo analyzes the impact of new trends, such as open source, software-as-a-service, and Service Oriented Architecture (SOA) on the applications markets. Finally, he delivers consulting on ROI and TCO analysis in the applications software field.

Bo joined IDC's European Software Group as a Senior Research Analyst in November 2002. Before joining IDC, Bo spent two years working as a Sales Specialist at IBM Software Group in Denmark, selling software solutions to large customers. Prior to this, he was responsible for establishing a software sales unit for the solution provider, GBM, in Honduras, Central America. He also carries two years of experience as a Consultant at Cap Gemini, Denmark.

Bo holds a M.Sc. degree in Business Administration and Technology Management at Copenhagen Business School, Denmark, in addition to course work at Brandeis University, Boston.

Close Window