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Experts Archive
Communicating intelligently with existing customers is critical, and marketing spend is heavily weighted towards this pool. But businesses cannot afford to neglect prospecting activity. So, what techniques can businesses adopt to ensure that the search for new customers is both targeted and cost-efficient ?
David Jefferies, Marketing Director, Pitney Bowes
How can I apply the principles of unified communications to CRM to boost productivity and enhance service?
John P. Joseph, VP Corporate Marketing, Envox Worldwide
What makes excellent service?
Mark Greatrex, Product and Services Director, Lakeview
What are best practices for displaying ads in email newsletters?
Andrew Osterday, Solutions Director, eMarketing, Premiere Global Services
Can you tie Workforce Optimization tools into a unified desktop view?
Jon Silverman, CTO, Calabrio Inc.
Customer Relationship Management (CRM) Today Customer Relationship Management (CRM) Today
Name: Andy Wood
Title: Managing Director
Company: TotalDM

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Name: Ashwin Iyer
Title: Analyst at CRM Growth Opportunities Service Group
Company: Frost & Sullivan

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Name: Scott Walters
Title: Global Offer Leader
Company: Capgemini

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Name: Art Schoeller
Title: Senior Analyst, Customer Relationship Strategies Advisory Service
Company: Yankee Group

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Name: S.V. Purushothaman
Title: Industry Analyst
Company: Frost & Sullivan

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Name: Sheryl Kingstone
Title: Program Manager, CRM Strategies Advisory Service
Company: The Yankee Group

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Name: Jacqueline Morgan
Title: Senior Manager, Public Services CRM group
Company: BearingPoint, Inc.

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Name: Bo Lykkegaard
Title: Senior Research Analyst, European Software Group
Company: IDC

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Name: Joe Kulak
Title: MD, Financial Services CRM Solutions & Contact Center Global Leader
Company: BearingPoint, Inc.

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Name: Bill Clough
Title: Research Director
Company: IDC

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Name: Laura Preslan
Title: Research Director
Company: AMR Research, Inc.

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Name: Thomas J. R. Emmerich
Title: Vice President of Sales Operations and Spokesman of the Board
Company: SAS Institute EMEA

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Name: Kevin Scott
Title: Senior Research Analyst, Customer Management Service
Company: AMR Research, Inc.

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