| Experts Corner |  "How Can Email Marketing Help Me Keep Customers and Build Customer Relationships?"
Dan Forootan, StreamSend
Read more... |
|
| Highlights |
 Four Ways Social Media Impacts CRM
Social media offers four of game-changing extensions to existing CRM capabilities for the creation of truly unified customer experiences.
by Joe Stanhope
Read more... | |
|
|
|
|
 |
| Author: By Richard Barrington |
|
Doc Type: White Paper
|
|
Format: PDF |
Size: 394 kb |
| Industry: Finance |
| |
| | |
|
|
|
|
| Author: By Richard Barrington |
|
Doc Type: White Paper
|
|
Format: PDF |
Size: 319 kb |
| Industry: Finance |
| |
| | |
|
|
|
|
|
| |
| Abstract: CRM systems can improve financial performance. Demonstrating how this is possible and including the finance department in the selection process for CRM software can help overcome financial objections to investment in CRM capabilities.
Download this free white paper to read about six ways a CRM system can enhance an organization's financial performance. Improving customer retention, focusing on customer optimization, measuring return-on-sales, evaluating sales representatives by profitability, employing hosted CRM solutions, and eliminating duplicate information systems are all ways a marketing department and a finance department can use a CRM system to work together toward common goals. |
| Topics:
Knowledge Management | Business Intelligence | Enterprise Resource Planning | Billing & Account Management | |
| CRM Function:
CRM ROI | Customer Profitability | |
| CRM Methology:
CRM Strategy | CRM Implementation | CRM Overviews | CRM Definition |
| | |
|
|
|
|
|
| |
| Abstract: With ad budgets shrinking at most major companies, sales professionals have discovered ways to squeeze more qualified leads from each advertising dollar. At the same time, sales agents often wrestle with the challenge of managing new leads generated from online ads and direct marketing pitches. Today's most successful sales teams leverage the power of CRM systems to eliminate bottlenecks while closing sales cycles.
How CRM Helps You Market to Your Buyers documents five specific ways that smart marketing professionals leverage CRM applications to generate better leads while closing more sales. With case studies from two growing sales teams, the white paper illustrates how innovations in database technology lead to the kind of powerful customer service that generates revenue. |
| Topics:
eCRM | Sales Force Automation | eBusiness | |
| CRM Function:
CRM ROI | Customer Loyalty | Customer Profitability | Customer Retention |
| CRM Methology:
CRM Strategy | CRM Implementation | CRM Overviews | CRM Definition |
| | |
|
|
|
|
|
| |
| | |
|
|
|
|
|
|
by Document Type
