| What is Customer Analytics |
"CRM (customer relationship management) analytics comprises
all programming that analyzes data about an enterprise's customers
and presents it so that better and quicker business decisions
can be made. CRM analytics can be considered a form of online
analytical processing (OLAP) and may employ data mining."
SearchCRM.com |
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| Experts Corner |  "How Can Email Marketing Help Me Keep Customers and Build Customer Relationships?"
Dan Forootan, StreamSend
Read more... |
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| Highlights |
 Four Ways Social Media Impacts CRM
Social media offers four of game-changing extensions to existing CRM capabilities for the creation of truly unified customer experiences.
by Joe Stanhope
Read more... | |
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Featured Company
Pivotal offers customer-driven CRM solutions and over 10 years of expertise with over 1,800 customers. Pivotal enables companies to deliver a customer experience that sets them apart. Over the years, Pivotal has helped a range of companies manage sales, marketing, and customer services processes for optimal advantage, and maximum return on investment. They’ve helped companies such as Sharp Electronics, Centrex Homes, Farm Credit Services of America and Primera Blue Cross manage their sales, marketing and customer services processes to deliver a customer experience that sets them apart.
Learn more.
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| Author: By Pivotal |
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Doc Type: White Paper
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Format: PDF |
Size: 156 kb |
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| Abstract: The meltdown of the sub-prime mortgage industry hit the housing and financial markets hard, but its ripple effects, combined with general economic uncertainty, have resulted in a slowdown being felt across industries and around the world.
But even in a time of uncertainty and contraction, smart companies can find opportunity and growth. The secret lies in the invaluable assets your company already has: your customers.
In this whitepaper from Pivotal, read how your organization can use customer-centric strategies and CRM tools to do more with less, not only surviving, but thriving, in a time of economic uncertainty. |
| Topics:
Customer Analytics | Relationship Marketing | Customer Service | Web Services | | | Industry:
Finance | Telco | Retail | Utilities | Government | Healthcare |
| CRM Methology:
CRM Strategy | CRM Overviews | |
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| Abstract: Many small businesses struggle with the sales process. Whether it’s prospecting or follow up, most SMBs have limited resources to develop a key consumer base efficiently. This whitepaper from Infusionsoft provides some valuable insight into how sales automation can help you focus your efforts so that you close more sales and get more return from your lead generation program.
Download this FREE white paper by filling out the forms on the right hand side, and learn what Infusionsoft can do for you. >>> |
| Topics:
Customer Analytics | Sales Force Automation | |
| CRM Function:
Customer Profitability | |
| CRM Methology:
CRM Strategy | |
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