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Experts Corner
How can I reduce the risk of a security breach when a customer calls?
John P. Joseph, VP Corporate Marketing, Envox Worldwide
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Highlights
Customer Defection: a Signal for the Spanish Telecom Market
The world is becoming generally more mobile and less loyal. With the mobile telecoms industry showing high levels of customer defection throughout Europe, it is no wonder marketers are becoming obsessed with retention strategies. Yet despite all the effort and investment going into customer retention and loyalty, the effective strategies implemented by well known success story companies are not yet the norm.
by Giovanni Pellegrini, Sales Director Southern Europe
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CRM Overviews Customer Relationship Management (CRM) Today - Library - CRM Overviews
The Marketing VP's Guide to Achieving Results with Marketing Automation
Author: By Pivotal
Doc Type: White Paper
Format: HTML
Industry: Finance
Abstract: Learn how to get your customers to listen by reaching them effectively. See how to leverage all your data collected to develop a complete picture of your customers. And execute on this information through a thought out marketing campaign with fewer resources and smaller budgets than ever before. This whitepaper walks you through all the steps to make you achieve results. >>>
Topics: Customer Analytics | Relationship Marketing | Customer Service |
CRM Function: CRM ROI | Customer Loyalty | Customer Profitability | Customer Retention
CRM Methology: CRM Strategy | CRM Overviews |
 
A Buyer's Guide to CRM Functionality
Author: By VendorGuru
Company: VendorGuru
Doc Type: White Paper
Format: HTML
Industry: Finance
Abstract: CRM solutions impact your customer service, sales, marketing, and management departments in different, yet positive ways. The following whitepaper explains what the right software can do for your business regarding the areas of sales, marketing, support, and analytics.
Topics: Customer Analytics | eCRM | Customer Service |
CRM Function: Customer Loyalty | Customer Profitability |
CRM Methology: CRM Implementation | CRM Overviews |
 
The 5 Must-Have Features of a CRM Solution
Author: By VendorGuru
Company: VendorGuru
Doc Type: White Paper
Format: HTML
Industry: Finance
Abstract: Companies employ CRM solutions because they want to compete and succeed. There are many advantages in using such a solution, which pervades through an array of areas throughout the business. CRM systems are dynamic in nature; it is important to align your business with software with your particular company. Alternatively, there are certain aspects of CRM systems that are imperative for success. The following white paper addresses five feature of your CRM solution that is suitable for all users. It is important to educate yourself before making a final purchasing decision. Read the following data before contacting a CRM vendor.
Topics: eCRM |
CRM Methology: CRM Strategy | CRM Implementation | CRM Overviews |
 
Questions to Ask When Choosing a Customer Relationship Management Solution
Author: By VendorGuru
Company: VendorGuru
Doc Type: White Paper
Format: HTML
Industry: Finance
Abstract: CRM solutions can improve your sales tactics, augment your customer service, and edify managers in regards to leveraging their resources. CRM systems work for all businesses, but all businesses are not the same. Results will be optimal when you decipher what the particular needs are for your company. Analyzing where your business is and where you want it to go is necessary in order to select a CRM application that is in accordance with your pace. The following white paper is designed to help you make an educated decision in finding a CRM system that will improve your business. The will read insights on how to assess your company’s needs, how to identify what resources you have at hand, and finally, what questions to ask of your CRM software vendor.
Topics: eCRM | Sales Force Automation | Customer Service |
CRM Methology: CRM Implementation | CRM Overviews | CRM Definition
 
Tips for Cost-Effective Customer Retention Management
Author: By VendorGuru
Company: VendorGuru
Doc Type: White Paper
Format: HTML
Industry: Finance
Abstract: Companies desiring quick turnovers employ aggressive sales teams that are focused on acquisitions and sales. Other businesses with slow sales cycles concentrate on retaining their consumers in order to eventually make the sale. Whether your company is like the former, latter, or a combination of the two, convincing statistics elucidate the importance of customer retention. The following white paper provides information on how to effectively retain customers. It is much more cost-effective to maintain the intrigue of your consumers. CRM solutions provide you with the acumen to improve retention rates, which in turn, also improves the number of acquisitions.
Topics: eCRM | Customer Service |
CRM Function: CRM ROI |
CRM Methology: CRM Strategy | CRM Implementation | CRM Overviews |
 
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