| Experts Corner |  With the advent of huge spam levels, plus restrictions on email marketing from the EU, what is the effectiveness of permission email to customers and to prospects?
Andy Wood, MD, GI Insight
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| Highlights |
 The ROI from the Socialprise
The amount of rich, unstructured data living on social Web sites continues to expand everyday due to the popularity of the Facebooks and Twitters of the world. This has the potential to offer salespeople a more updated, personalized view of leads than standard CRM applications alone can grant.
by Umberto Milletti, CEO
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| Abstract: Speed, accuracy, and reliability are essential in the financial services industry, where a delay of even a few seconds in completing a transaction could cost hundreds of thousands of dollars. |
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| Abstract: This IEX customer success story from GE Consumer Finance Australia outlines a number of benefits GE gained by replacing their legacy workforce management system with TotalView. |
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| Abstract: It takes a diverse group of agents, including work-at-home staff, to handle the wide range of services managed by the company’s five contact centers. Microsoft Excel alone could not do the trick. Facing increased pressure to manage these diverse groups more efficiently, the company turned to the IEX TotalView® Workforce Management system. |
| Topics:
Employee Relationship Management | | | CRM Methology:
CRM Implementation | |
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| Abstract: To gain clarity into their own business, learn more about their customers, and improve the way departments interact with each other and with customers, Rob Tavares, Vice President of Sales, Opalis Software, invested in a customer relationship management (CRM) system and integrated it with existing technologies, like Intuit's QuickBooks. |
| CRM Methology:
CRM Implementation | |
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| Abstract: The “go-to-market” strategy for SIRVA is to cross-sell and up-sell relocation brands to additional sites within their customer base. SIRVA uses salesforce.com, which provides market-leading, on-demand CRM solution, for their global marketing, sales and support functions. Because the majority of customer data has been manually entered into the system, the quality and reliability of salesforce.com account information sometimes was poor and could interfere with the Company’s ability to execute its go-to-market strategy. SIRVA selected InsideScoop to solve their data challenge. |
| CRM Methology:
CRM Implementation | |
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