Home   | News   | Events   | Careers   | Library   | Topics   | Members   | Vendor Directory   
<Back
SEMphonic Adds MSN, Ask and AOL to CampaignTracker PPC and Competitive Reporting Tool

SEMphonic Adds MSN, Ask and AOL to CampaignTracker PPC and Competitive Reporting Tool

SEMphonic, a search engine marketing (SEM) analytics tool provider and web analytics consultancy, has announced that it has added MSN, Ask and AOL tracking to its CampaignTracker product. Companies will now be able to track what the competition is doing, saying, optimizing and spending in search engine marketing on those additional search engines. In addition to coverage beyond Google and Yahoo!, the 2.

The ABC's of Choosing a CRM System

whitepaper
Answer a few questions to download a FREE whitepaper now.
Do you currently have a CRM system?:
If yes, what type is it?:
What type of features do you require:
 Sales Automation  Customer Service/Support
 Marketing Automation  Channel/Partner Management
 Customizable  Integration to other systems
How many people will use this system?:
How would you like users to access the CRM?:
 Through web browsers  Through company network only
 With mobile devices
Please explain why you are seeking a CRM system and
any other requirements you have:
55 Release of CampaignTracker provides a number of new features including:

• The ability to report and track on Organic text listings by Search Term and Competitor
• Improved Multi-Month trending of PPC Campaign Reports
• Expanded Google API access including Traffic Estimates for Keywords
• Ability to control the number of listings (pages) by Search Engine
• Ability to monitor very large lists of Search Terms (more than 20K)

According to SEMphonic President and CTO, Gary Angel, “Many of the new features are incremental and designed to support very large campaigns. We found that users often wanted to monitor tens of thousands of keywords across lots of engines. But I think the ability to track and report on organic text listings is a major boon for SEO optimizers – it’s just so hard for companies to keep track of how their pages are showing up in various engines.”

CampaignTracker now supports all of the major search engines and allows users to track very large keyword lists against any or all of the supported Engines.

CampaignTracker’s existing functionality includes rich PPC reporting across multiple search engines. This includes the ability to aggregate Google, Yahoo!, MSN and other Search Engine data over time and track the performance of Campaigns, Ad Groups, Ad Creative, Landing Pages and Individual Search Terms from Impression to Conversion. In addition, CampaignTracker provides tracking of Keyword organic and paid listings, tracking of competitor Paid listings and automated Keyword Discovery and Keyword list editing.

Other Latest News of this Category:
Analytics is Changing CRM and Business Intelligence
10 CRM Tips from the Pros
10 Tips for Using Social Media to Improve CRM
Improve Customer Support With Real-Time Chat
IBM Plays Call Center Matchmaker