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LivePerson Debuts Third-Generation Chat Solution for Online Retail and E-Commerce

LivePerson Debuts Third-Generation Chat Solution for Online Retail and E-Commerce

LivePerson, Inc. (Nasdaq: LPSN - News), a provider of online engagement solutions that facilitate real-time assistance and expert advice, today announced the availability of LivePerson Enterprise for Retail, a new product offering designed specifically for online retailers. Incorporating e-commerce best practices with LivePerson's proven online conversion methodology and retail industry domain expertise, this third-generation chat solution transforms online stores into a proactive sales channel.

The Next Generation of Chat

LivePerson Enterprise for Retail leverages the company's propriety third- generation engagement platform enabling retailers to proactively engage website visitors who are most likely to benefit from live assistance.

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Analyzing a visitor's propensity to buy based on browsing behavior (such as click-through paths, time on page and previous visits or purchases), the hosted, rules-based platform automatically invites targeted visitors to chat with a sales representative. Interactions resulting from effective targeting and proactive engagement drive the incremental orders and revenue that distinguish LivePerson's third-generation approach.

"In today's Internet age, it is critical that your online presence be compelling and effective so that customers can easily engage in commercial transactions with your company," wrote William Band, Vice President, Principal Analyst for Forrester in the January 2008 report titled eCommerce Best Practices Adoption. "The Internet is the fastest growing sales channel for many companies. Failure to enable full commercial interactions with customers over the Web risks closing the door on new growth opportunities."

Live Chat Value Proposition

Online retailers who have implemented LivePerson's third-generation chat platform have achieved measurable results as compared to first- and second- generation chat solutions, including:

-- 400% increase in incremental orders and incremental revenue

-- 30% increase in average order value

-- 85% customer satisfaction rate

"Since launching the company twelve years ago, we've never wavered in our commitment to humanize the online experience," said LivePerson CEO Robert LoCascio. "As online retail and e-commerce matures, consumers will continue to shift their spending away from stores to the online channel, and we're dedicating to partnering with our customers to benefit from this channel shift."

Availability

LivePerson Enterprise for Retail is currently available and is typically implemented in less than 30 days. For more information, please visit http://solutions.liveperson.com/enterprise/industries/retail.asp

To download LivePerson's white paper, Criteria for a Third Generation Chat Solution, please visit http://solutions.liveperson.com/whitepaper/3rd_Gen/

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