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SAS Sustains its No. 1 Position in the Business Intelligence Market in Hong Kong
SAS, the global leader in business intelligence, is pleased to announce that IDC has continued to rank SAS as Number One in the combined business intelligence (BI) and financial performance and strategy management (FPSM) market in Hong Kong, with 27.0 percent market share in 2007.
According to IDC’s Asia Pacific Semi-Annual Business Intelligence Tracker, 2H07, SAS has achieved the largest market share in the combined BI and FPSM market in Hong Kong, and is the clear leader in advanced analytics, with over two-thirds (68.1 percent) of market share in 2007, greatly outperforming other vendors in the market.
“SAS in Hong Kong has consistently enjoyed strong leadership in the advanced analytics market locally,” said Sharon Tan, Senior Analyst, Software Research, IDC Asia/Pacific.
Alex Wong, president of SAS Greater China, welcomed the fact that SAS has retained its top position in the highly competitive local BI and FPSM market. “IDC’s ranking of SAS as the Number One business intelligence vendor in Hong Kong demonstrates the expertise and very real benefits that we bring to companies in Hong Kong,” he said. “SAS analytics provides an integrated environment for predictive analytics and descriptive modelling, data mining, forecasting and more, leading to new insights for fact-based business decision making.”
“We are glad to have sustained our leadership in the local market, especially when the market is experiencing its first major transformation, with a series of acquisitions taking place,” added Wong.
Increasing Demand for Advanced Analytics
According to the IDC tracker, the demand for advanced analytics is increasing in Hong Kong. The financial services industries (banks, insurance and financial markets) have the largest contribution to the advanced analytics market, accounting for 45.0 percent of total market share in Hong Kong during 2007.
Meanwhile, the adoption of advanced analytics has also experienced a significant growth in other sectors. The total revenue spent on advanced analytics in retail/wholesale and travel and transportation sectors has increased by 30.6 percent between 2006 and 2007.
“It is gratifying to see that more companies from different sectors are beginning to realize the important role advanced analytics can play in helping their enterprises’ business performance,” said Wong.
“In 2008, we will continue to focus on meeting the increasing demand for advanced analytics, including through identifying suitable strategic partners to provide one-stop services that build on SAS’ advanced analytics technology and industry expertise to meet our customers’ individual needs,” added Wong. “Also, since financial performance and strategic management are being increasingly used to enhance business management, we will further strengthen our efforts in these areas, to allow more companies to reap the benefits they deliver.”
