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Baynote Announces OEM Partnership With Vignette
Baynote, Inc. (www.baynote.com), a leader in intent-driven product and content recommendations for the business web, today announced an OEM partnership with Vignette Corporation (www.vignette.com) (NasdaqGM:VIGN - News), a leading provider of Web Experience Management and Delivery solutions. As part of the agreement, Vignette will leverage Baynote to power Vignette Recommendations, a new solution targeting organizations looking to deliver more personal and engaging Web experiences to their customers.
"We selected Baynote for its unique intent-driven approach to delivering content and product suggestions," said Mike Aviles, president and CEO at Vignette. "Savvy Web users are demanding dynamic online content that can recognize and adapt to their intention at any given time.
"We selected Baynote for its unique intent-driven approach to delivering content and product suggestions," said Mike Aviles, president and CEO at Vignette. "Savvy Web users are demanding dynamic online content that can recognize and adapt to their intention at any given time.
Vignette Recommendations enables our customers to deliver online experiences that are more likely to keep users coming back and build strong brand loyalty."
Vignette Recommendations can help organizations deliver more targeted Web experiences to customers and increase the profitability of the online channel through targeted content, product recommendations and social search. While other solutions rely on behavioral data tied to user history, Vignette Recommendations immediately adjusts to a visitor's objective based on the wisdom of crowds. Baynote's unique ability to dynamically manage virtual communities of like-minded visitors and identify user intent is core to this approach, which enables Vignette Recommendations to help lead browsers and shoppers to the most accurate content, product or information at every page.
"Findability and Relevancy of content is key to users already swimming in scattered and increasingly user-contributed information," said Dan Keldsen, director, Market Intelligence for AIIM. "Taking advantage of not just explicit recommendations, but also implicit actions enables businesses to circumvent the 90-9-1 phenomenon, where the vast majority of users do not explicitly contribute content or opinions. In the end, implicit recommendations make use of the collective wisdom of site visitors and benefit both consumers and suppliers."
"Vignette is a market leader in delivering next generation Web solutions to help businesses both improve the customer experience and increase revenues," said Jack Jia, president and CEO of Baynote. "By working together, we will broaden our respective sales channels, enabling even more customers to boost conversion rates and profits from on-demand recommendations automatically generated by the community."
Vignette Recommendations software is delivered as a hosted service, meaning customers can add intent-driven recommendations to their websites with minimal effort and zero downtime. For more information, visit http://www.vignette.com/vwep.
Vignette Recommendations can help organizations deliver more targeted Web experiences to customers and increase the profitability of the online channel through targeted content, product recommendations and social search. While other solutions rely on behavioral data tied to user history, Vignette Recommendations immediately adjusts to a visitor's objective based on the wisdom of crowds. Baynote's unique ability to dynamically manage virtual communities of like-minded visitors and identify user intent is core to this approach, which enables Vignette Recommendations to help lead browsers and shoppers to the most accurate content, product or information at every page.
"Findability and Relevancy of content is key to users already swimming in scattered and increasingly user-contributed information," said Dan Keldsen, director, Market Intelligence for AIIM. "Taking advantage of not just explicit recommendations, but also implicit actions enables businesses to circumvent the 90-9-1 phenomenon, where the vast majority of users do not explicitly contribute content or opinions. In the end, implicit recommendations make use of the collective wisdom of site visitors and benefit both consumers and suppliers."
"Vignette is a market leader in delivering next generation Web solutions to help businesses both improve the customer experience and increase revenues," said Jack Jia, president and CEO of Baynote. "By working together, we will broaden our respective sales channels, enabling even more customers to boost conversion rates and profits from on-demand recommendations automatically generated by the community."
Vignette Recommendations software is delivered as a hosted service, meaning customers can add intent-driven recommendations to their websites with minimal effort and zero downtime. For more information, visit http://www.vignette.com/vwep.
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