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MicroAutomation Provides a Self-Service Solution for Tracking Customer Satisfaction to a Major Satellite Radio Company

MicroAutomation Provides a Self-Service Solution for Tracking Customer Satisfaction to a Major Satellite Radio Company

MicroAutomation, a leading systems integrator of contact center solutions, announced that they have developed and deployed a Self-Service Survey solution for a major satellite radio provider. This Solution will allow callers to respond to a short survey using self-service automation - providing valuable data on opportunities to improve satisfaction levels on products, online services, programming and subscription/account issues.

This solution gives the satellite radio provider an easy and comprehensive way to gauge its subscriber services, said Dan Abernathy, Vice President of Sales & Marketing for MicroAutomation.

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The solution selects random callers, gives them the option of participating in the survey, and then stores the callers responses which can be accessed in user-friendly reports for valuable customer information. The feedback received is invaluable as it assists in continuously improving the overall customer experience.

MicroAutomations Self-Service Survey solution enables companies to easily modify survey questions when necessary and can route callers to the survey based on easily-tailored business rules. The application also has the option of providing negative feedback alerts giving companies the opportunity to address customer complaints by routing the caller to a live agent immediately or offering to collect the callers contact information so they can be called back by a customer service specialist.

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