Parature Wins ‘Outstanding Website’ WebAward from Web Marketing Association

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Parature, provider of award-winning, on demand customer support software, has announced that the company has been honored by the Web Marketing Association (WMA) with an ‘Outstanding Website’ award in the software industry category during its 10th annual WebAward competition. This is the premier website award program, considered to be ‘the Oscars of website awards’, naming the best websites in 96 industry categories. Over 2,300 nominations for this year’s awards came from interactive agencies and marketing departments in more than 35 countries.

Parature’s corporate website, http://www.parature.

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com, was judged by an expert panel of advertising executives, site designers, content providers, and webmasters on seven different criteria, including design, innovation, content, technology, interactivity, copywriting and ease of use. Judges specifically recognized Parature’s website for its creative use of Flash® technology, user-friendly design and layout, enhanced search capabilities, and convenient help features.

“As innovators of Internet-based customer support software that includes the ability to create customized support websites, we’re experienced in what works and what doesn’t in website design and content,” stated Duke Chung, CEO and President, Parature. “We’re honored to be acknowledged by the WMA as an example of how to effectively and creatively use the Web to educate and inform a wide variety of audiences, in our case, about our company, our software, and the customer support industry.”

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