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PaperHost Chooses Sage CRM Over Salesforce.com To Drive Organic Revenue Growth

PaperHost Chooses Sage CRM Over Salesforce.com To Drive Organic Revenue Growth

Sage Software today announced that PaperHost, a provider of Web-based document management products and services, has chosen Sage CRM over Salesforce.com to support sales employee collaboration and increase customer satisfaction levels. Centralized customer data and automated business processes are now helping PaperHost drive its organic growth strategy.

“We are in a service-based business where the ability to track customer support and sales leads is critical to the growth of our company,” said Jim Coyle, president, PaperHost. “We chose Sage CRM because it offered us on-demand data access through a Web-based interface.

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We elected to deploy Sage CRM on in-house servers where our technical folks can add additional customizations that are unique to our industry. No other Web-based product we looked at could provide this flexibility.”

Centralized Database Critical to Organization’s Growth

Prior to implementing Sage CRM, PaperHost did not have a central database to store sales leads and customer support inquiry reports. Each employee kept personal files. PaperHost sought a CRM system that could promote employee collaboration and data sharing through an easy-to-use and customizable interface. After first considering Salesforce.com, the company chose Sage CRM for its intuitive design.

The company worked with Extremely Productive, Inc., a Sage CRM Solutions business partner, to implement Sage CRM for all of its 22 employees. Extremely Productive made customizations so that billing rates could vary by client and activity, and created custom fields within Sage CRM to track all tasks that have billable rates associated with them. Employees can also configure features to fit their work style and data view preferences.

“Since PaperHost is a provider of Web-based services, the company really found value in a Web-based CRM interface that could create synergies between its sales and customer care initiatives,” said Josh Ovett, president, Extremely Productive. “Sage CRM is a great fit because it also offers customization at the user level so employees can adapt the system to their preferences.”

PaperHost’s relationships with customers are now more personalized and interactive because all employees have quick access to each customer’s project status. The use of Sage CRM has increased customer satisfaction levels and is continuously driving new revenue opportunities with new and existing customers. Employees also track key details for each customer such as service requests, call escalation history and resolutions, allowing PaperHost to pinpoint recurring issues and areas for improvement.

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