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Boston Communications and Piehead Productions Form Partnership

Boston Communications and Piehead Productions Form Partnership

Boston Communications, today announced a strategic partnership with Piehead Productions. Boston Communications is a strategic marketing and communications firm that helps companies create and establish differentiated market positions that support increased sales and market value. Piehead Productions, an award-winning eMarketing firm, helps companies use the Internet as a marketing and business tool. Working with Piehead, Boston Communications now extends its strategic marketing and communications services to the Internet, helping clients of both firms build stronger brands and improve relationships with customers, partners, employees and investors.

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The combined range of client services span marketing strategy, corporate and product positioning, public relations, investor relations, application and portal development, content management, strategic website design and development and opt-in email campaigns.

“Piehead has an impressive track record helping companies leverage the Internet to create stronger market identities and customer relationships. Through this partnership, both firms are able to help clients develop and implement strategic marketing programs that utilize traditional and online channels to influence market decision makers,” said Constantine Theodoropulos, president of Boston Communications. “We found Piehead’s management to be unique among Web development firms because they focus on strategy. In that regard, Piehead and Boston share a reputation for delivering exceptional solutions that meet clients’ business objectives.”

“The Internet is a medium that is, at best, still under-utilized,” said Mark W. Troy, president of Piehead Productions. “A company’s Web presence is the face of a company, its personality and value proposition. The new opportunity for companies is to leverage the power of the Internet by making it the focal point for conducting business. This approach is a perfect compliment to Boston’s focus on differentiated positioning for clients.”

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