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Pivotal Appoints Seasoned Executives to Global Sales Leadership
Pivotal Corporation, a CRM solution provider for mid-sized enterprises and a subsidiary of CDC Corporation, announced the appointments of Sandie Overtveld, as senior vice president, EMEA and Latin America and Bruce Cameron, senior vice president, North American sales.
Prior to joining Pivotal, Overtveld spent two years in Massachusetts, USA as executive vice president marketing and sales for a privately held Information Security company. Before this he spent five years with Canadian Corel Corporation in various senior management functions based in Johannesburg, Amsterdam and Sydney before moving to London as the company's vice president international.
"Pivotal has a strong partner network and direct sales organization spanning more than 80 countries and 50 partners throughout EMEA and Latin America," said Sandie Overtveld, senior vice president, EMEA and Latin America, Pivotal. "I am excited to be leading the company's efforts in this large and diverse region and look forward to helping Pivotal expand relationships, drive sales and generate increased marketing momentum across my new territory."
Prior to joining Pivotal, Bruce Cameron held executive positions at QAD Inc., Delano Technology and JBA International. As vice president of worldwide sales for QAD Inc., Cameron grew revenue in North America from $7 million to $45 million in two years and from $10 million to $100 million on a worldwide basis while adding major customer accounts. At Delano Technology, Cameron grew revenue from $6 million to $30 million in a single year while serving as general manager. From 1992 to 1997, Cameron held executive roles at JBA International and was responsible for taking the company into four new vertical markets, helping JBA surpass $100 million in sales in these verticals in three years. Most recently, Cameron oversaw the growth of Pivotal's highly successful financial services and volume homebuilding verticals - adding customers such as Beazer Homes, Standard Pacific Homes and CTX Mortgage Company.
"I am extremely pleased to take on this role at a time when Pivotal is seeing increased penetration into its key verticals, expanded market reach, and strong momentum across all aspects of its business," said Bruce Cameron, senior vice president, North American sales, Pivotal. "For manufacturers, financial services firms, volume homebuilders and healthcare insurance organizations with complex CRM requirements, Pivotal is clearly the top choice."
According to Dr. Raymond Chien, executive chairman and CEO, CDC Corporation, "Bruce Cameron and Sandie Overtveld have made significant contributions to Pivotal's global sales organization. Their complementary experiences developing and leading sales teams and partner networks in consultative sales, and proven record of growing revenue in the software and high-tech manufacturing markets, position our CRM division for success as we aggressively target our chosen vertical markets."

