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Surado Announces Release of Surado CRM 5.0

Surado Announces Release of Surado CRM 5.0

Surado Solutions, the emerging innovator in Customer Relationship Management (CRM) solutions for small to medium sized enterprises, announced the release of Surado CRM 5.0

“We’ve enjoyed previewing Surado CRM 5.0 over the last few months,” stated Sundip R. Doshi, Surado’s CEO. “Industry experts tell us that Surado has achieved many ‘bests’ when compared to other leading solutions on the market--user interface, ease of use, comprehensive out-of-the-box functionality, ease of integration with third party software–plus our newly added Interactive Workflow is a huge hit.

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“The market is replete with examples of CRM solution vendors who get so caught up in their own technology that they forget about the user,” stated Cheryl L. McCarthy, Surado’s Executive Vice President. “And here, Surado really shines! Although each successive generation of Surado CRM clearly grows in power and sophistication, we never forget our commitment to our customers--make it easy to use, make it easy to install, make it easy to integrate.”

“Our mission goes beyond sales,” said Jack Robinson, Director of Sales, “Small and mid-sized companies are the heartbeat of America. We take great pride in empowering them with sensible technology to help them grow and prosper, creating jobs and moving our economy forward.”

Surado CRM 5.0 includes many improvements from an updated and more simplified user interface to the addition of powerful new functionality such as Interactive Workflow and integration with Microsoft Project Management–all value-adds to Surado CRM’s already rich feature set included in the core suite.

“Surado CRM 5.0 is intelligent, intuitive, and masterful in its approach to effective, collaborative customer management,” said Shane Stowe, CEO of the Oston Group, a consulting firm specializing in CRM. “New features like field-level security, intelligent workflow, and a new user interface elevate an already superior solution to the very top of its class.”

Whether an organization is small, medium or large sized, Interactive Workflow functionality will help streamline and simplify processes, reduce training time, improve customer service and increase business flexibility. By utilizing a graphic representation of an organization’s workflow, users can be guided on a “best practices” path to accomplish tasks. Even the unfamiliar will move from one step to another with ease, while being empowered to open specific functions within the workflow, leading users through the steps needed to actually accomplish their work. To close the loop, Surado CRM weaves all activities accomplished from the Workflow right back into the customer record for quick and easy access.

Surado CRM 5.0’s New Key Features include:
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